In close collaboration with Eight, Leaf and some of our super talented freelancers we developed this online concept for Läkerol Chewing Gum. Staying true to the signature green room/popart look of the remaining campaign the site allows visitors to create their own favourite mix of chewing gum and enter it into a competition for the grand price of 100 000 SEK. Not bad, right?!
Check out the site at www.hundratusen.nu to experience our first full digital campaign. Who's next? : )

