Dagens Nyheter

In the early days of Upper First we were approached by agency Tackolov to help with an online promotion of Dagens Nyheter’s advertising sales. DN is the largest daily newspaper in Sweden, so that was great news for us. Though DN usually publish their news in a very timely fashion our little promotional film has been two years in the making. But now it's finally here! The film is looped to signify a reliable presence in the everyday life of DN and its users.

Check it out!